Getting Others to Yes

How Leaders Sell Themselves, Their Ideas, and Their Organizations to Others

Leaders are the ultimate salespeople, regardless of whether they sell products and services or not. They must sell their credentials, their ideas and initiatives, and their organizations’ strengths and potential all the time to a wide range of “buyers” such as managers, front-line employees, bankers, officials, media, board members, consumers, colleagues, global contacts, vendors and so on. Yet, given the complexities of leadership sales, it’s surprising that most decision makers have never taken even a single sales course! In this program, David Goldsmith shares his secret counter-intuitive executive selling approach and provides audience members with proven tools and methodologies to achieve the types of immediate results that transform careers and organizations.

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Paid to Think®
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